Barry Hearn has been a transformative force in the world of snooker. His strategic leadership and forward-thinking vision have reshaped the sport into a globally followed phenomenon. Now, with renewed plans to expand snooker’s reach and possibly revamp the iconic Crucible Theatre, Barry Hearn is once again at the center of major change.
Barry Hearn’s Legacy in Snooker
Barry Hearn began his snooker journey in the late 1970s, managing six-time world champion Steve Davis. He later founded Matchroom Sport and became the chairman of the World Snooker Tour. Under his guidance, snooker experienced a rebirth, with a rise in prize money, viewership, and international tournaments.
Hearn introduced a business-first mindset that made snooker more appealing to younger audiences and commercial sponsors. His model helped stabilize the sport after a period of decline.
The Crucible Theatre: Time for Modernization
The Crucible Theatre in Sheffield has hosted the World Snooker Championship since 1977, becoming synonymous with the tournament. But Barry Hearn now warns that without significant upgrades, the iconic venue may no longer be suitable beyond 2027.
“The Crucible must either modernize or we’ll have to consider a move,” Hearn said in a recent interview. Talks are already underway with Sheffield City Council about expanding or rebuilding the venue to accommodate larger audiences and improve infrastructure.
Snooker\’s Global Future: Saudi Arabia, Qatar, and Beyond
Barry Hearn has expressed serious interest in moving key events like the World Championship to countries such as Saudi Arabia or Qatar. These nations have shown interest in hosting international sports and are offering significant financial backing.
Hearn stated that such a move could double prize money and draw millions of new fans. “We must think globally if we want snooker to grow,” he emphasized.
Ronnie O\’Sullivan\’s Role in Expansion
Ronnie O\’Sullivan, the greatest player in snooker history, has partnered with Barry Hearn to promote the sport in the Middle East. As part of a three-year ambassador deal, O\’Sullivan will coach, mentor, and play exhibition matches across Saudi Arabia.
This partnership is expected to introduce the sport to a completely new demographic, especially young fans eager to learn from “The Rocket” himself.
China’s Dominant Influence in the Sport
Another major pillar in Barry Hearn’s strategy is China. Over the last decade, China has produced top-tier talent like Ding Junhui and Yan Bingtao. Hearn acknowledged that over 30% of snooker’s commercial activity is now centered in China.
However, he emphasized the importance of ethical oversight and fair play in expanding business operations in the region.
Conclusion
Barry Hearn is once again shaking up the snooker world. From proposing changes to the Crucible Theatre to pushing for international expansion, his strategies could define the sport’s next 50 years. As always, Hearn’s approach is bold—but with a proven track record, his vision may just turn into another success story for snooker.
References
SnookerHQ – China\’s Future in Snooker
